The owner of X shared a bold message to advertisers who left the platform!
On Wednesday, Elon Musk sent advertisers who chose to boycott X an explicit message during his appearance at the New York Times’ Dealbook Summit. Musk was questioned about the large companies boycotting the platform by pulling their ads off of the social media platform.
“Don’t advertise,” he began.
Andrew Ross Sorkin, a New York Times financial columnist who led the panel’s conversation, was stunned by his response and tried to get clarification from Musk.
“You don’t want them to advertise,” Sorkin asked.
“If someone is going to try and blackmail me with advertising,” he questioned. “Blackmail me with money?”
“Go **** yourself,” he continued. ”Go **** yourself, is that clear?”
“Hey Bob, if you’re in the audience. That’s how I feel, don’t advertise,” he lastly added.
Musk was referring to none other than Walt Disney Co.’s CEO, Bob Igar.
According to Media Matters for America, several large corporations such as Amazon, Apple, Bravo, Disney, IBM, Oracle, and Xfinity ads appeared alongside pro-Nazi posts on X.
Large companies found their ads alongside posts that allegedly promoted White Nationalism. Hashtags such as #WLM and #KeepEuropeWhite have been used in the problematic posts, according to Media Matters.
To make matters worse, Musk also showed support to an X user who boldly claimed that the Jewish community allegedly “promotes dialectical hatred against whites.”
On Nov. 17, companies such as Disney chose to boycott X by severing ties with the social media platform as they condemned Musk’s online antisemitic behavior.
As he advised large corporations to go **** themselves, Musk also shared that he doesn’t mind being “hated.”
“I have no problem being hated. Hate away,” he said.
The X owner told Sorkin that he would “document” the ordeal in great detail following the boycott.
“The whole world will know that those advertisers killed the company, and we will document it in great detail,” he explained.
The New York Times recently reported that X could lose approximately $75 million in revenue as more companies decide to remove their ads from the platform.
However, as Musk and X saw several companies pull ads from the social media platform, controversial influencer Andrew Tate offered Musk $1 million a month to advertise on X.
